Luxury cars

Here’s why Germany is behind so many of the best luxury cars

Porsche, Audi, BMW and Mercedes-Benz are among the best known and celebrated luxury car makers in the world. Each of these brands offers many models specially designed / engineered to offer their occupants pure and unadulterated opulence. Moreover, these cars also serve as a status symbol and show everyone outside how successful you have been.

They are also those specific “bodybuilders” that the rich and famous turn to time and time again whenever they feel the need to buy a new premium automobile. Examples include Lebron James’ Mercedes-Maybach G650, The Weekend’s AMG G63, and even a host of Audi’s owned by the British Royal Family. You certainly know that you are doing something right when the princes and duchesses buy your products.


Via: Wikimedia Commons

But it begs the question, why do people choose these companies over many other luxury car manufacturers around the world? After all, there are many alternatives such as Rolls Royce, Bentley, Lexus, Land Rover and Aston Martin. Well, one of the reasons people consistently opt for these vehicles could be the fact that they are all German. After all, Germany is known as the luxury car capital of the world.

Let’s explore some possible reasons why German cars are so often associated with the world of luxury automobiles.

Germany is where the automobile was invented

Benz Motorwagen

Via: Wikimedia Commons

One of the most valid reasons why German manufacturers make the best luxury cars could be because the modern automobile actually originated there. In 1885, a man named Carl (sometimes known as Karl) Benz unveiled the world’s first gasoline automobile in the form of the Benz Motorwagen. While it wasn’t fancy by any stretch of the imagination, it was still more convenient than walking (so it’s a start).

As you may have guessed, Karl eventually started his own company, known today as Mercedes-Benz. Oddly enough, not only did a member of the Benz family make the “first” automobile; it is also a member of the Benz family who embarked on the first car-centric road trip. Karl’s wife, Bertha Benz, would eventually drive from Mannheim to Pforzheim to prove to her husband that his invention could be used for long-distance travel (and she would succeed).

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Manufacturing and engineering are two highly respected fields in Germany


Via: Flickr

Engineering is generally regarded in most countries as a noble and fantastic profession; however, in Germany this view is amplified by a huge margin. For this reason, engineering education in Germany is one of the best in the world. According to Engineering Daily, their “professional system is a combination of class and business, theory and practice, learning and work.”

As a result, graduates will typically leave college (or trades school) with not only the knowledge but also the experience to be successful in this field. Moreover, manufacturing is also seen as a necessary process that goes hand in hand with engineering.

Because of this perceived connection, workers in manufacturing are also seen as important and essential. Because of this national mindset, it is possible that these employees feel much more appreciated and proud of their work; thus, making them more invested in getting the job done right.

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They have a fantastic racing heritage

mercedes f1

Via: Wikimedia Commons

Before you say “we’re talking about luxury cars, not racing cars,” please listen to this one. As you may already know, one of the main goals of developing a racing car is to be able to use what you have learned and apply it to your road cars. When you look at all of the German car manufacturers we mentioned earlier, each of them has organized a racing team of some sort throughout their history (most still do).

Prime examples include Audi’s Group B rally team in the 1980s, Mercedes’ first Formula 1 team in 1954 (and their current one), BMW’s multiple touring car teams, and of course. , the many years of Porsche at Le Mans.

In addition, many of these teams have also experienced great success in each of their disciplines. Therefore, it is highly likely that every manufacturer was able to apply not only the knowledge of their racing cars, but also the winning technology.

7 sets

Via: BMW

The last likely reason Germans make superior luxury cars simply comes down to their culture as a whole. While there are obviously many facets to a culture, there are a few key elements that would certainly foster the traits needed to make such amazing vehicles. Specifically, there are two, which include: Detail-verliebtheit (attention to detail) and Leidenschaft (passionate fervor).

No matter what we’re talking about, if you really want to make the most of the best, these are the qualities that you will need to emulate (how can you do something really great if you don’t pay attention to it and don’t have a passion for it?).

The fact that these two concepts are an accepted and commonly practiced part of German culture probably helps automakers like Audi create some of the best luxury cars known to man. At the very least, this fact certainly does not call this assumption into question.

rs6 on the road

via audi

So I hope you have enjoyed and learned something from this very brief and very basic lesson in German sociology. With any luck you will at least have some idea of ​​why the Germans are so often affiliated with putting luxury into luxury cars. Who knows? Maybe if we all injected a little more Detail-verliebtheit and Leidenschaft into our own lives, we would also see more success in our personal and professional lives.

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