Luxury cars

Bentley hits record-breaking year in 2021 with high-demand luxury cars

LONDON, Jan.6 (Reuters) – British luxury carmaker Bentley hit a record year in 2021 as global sales jumped 31% amid strong demand for premium vehicles, the unit said on Thursday Volkswagen AG (VOWG_p.DE).

Bentley said its sales jumped to 14,659 units from 11,206 in 2020, which was also a record year despite closings caused by the global coronavirus pandemic.

Sales of high-end and luxury cars have grown more broadly in major global markets like China and the United States, as travel restrictions linked to the pandemic have left wealthy consumers with more disposable income.

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Bentley said last year’s sales grew 39% in the Americas and 40% in China, with the two markets together accounting for nearly 60% of its total sales.

A Bentley logo is seen outside a Bentley car dealership, amid the coronavirus disease (COVID-19) outbreak in Brussels, Belgium, May 28, 2020. REUTERS / Yves Herman

“2021 has been another year of unpredictability, although I am delighted to be able to confirm that we have weathered significant headwinds and achieved a breakthrough in our business performance,” said Adrian Hallmark, CEO of Bentley, in a statement. .

The Bentayga luxury SUV, starting at around 150,000 pounds ($ 203,000), remained Bentley’s best-selling model, with sales boosted by a new hybrid option.

The luxury car maker has pledged to go 100% electric by 2030.

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Reporting by Nick Carey; Editing by Jan Harvey

Our Standards: Thomson Reuters Trust Principles.